Google My Business

Google My Business (GMB) is a free business listing service operated by Google. It was formerly known as Google Places. It allows local businesses to make their information and contact details visible to people searching for similar businesses locally.

GMB is used worldwide and it works quite differently from other website dictionaries and listing sites. It offers several options and features for businesses to make a potential customer aware of with whom he/she is going to connect. Google usually shows the most reliable three GMB listings as an output in its SERPs when someone is looking for a business or place. Google can show the business details in three different ways – Google Knowledge Graph, Local Pack, and Google Maps – depends on how a seeker types or speaks a query.

According to Bright Local, 97% of consumers prefer to check online reviews of a local business before they make any transaction. So it becomes vital for business owners to pay good attention to their online reputation. However, setting up a Google My Business Profile may not be enough because of the widespread competition in the market. If you really want to see your business at the top position in Google app search or in Google map search results (in desktop/mobile), it should be properly set up and optimized.

Digitechnique has helped dozens of local businesses in improving their presence in search engines and Google maps. If you want Google My Business to work for your business, contact us for full service or consultation.